Imagine you are at a cocktail party. The room is crowded, people are coming and going, and you can barely hear your friend as they tell you some juicy gossip about the date they went on last week.
The fact you can still follow what their saying is down to your brain performing some very complex operations amid all the noise. Out of all the sound waves reaching your ears, it is successfully isolating the one of interest while filtering out the rest.
Trying to understand how the brain does this has kept auditory neuroscientists occupied since the 1950s, when British cognitive scientist Colin Cherry first coined the term “the cocktail party problem”.
This was initially studied in experiments that asked volunteers to listen to two speeches simultaneously – but only repeat one of them aloud afterwards. Cherry found that listeners could follow and repeat the pre-selected message remarkably well, despite both speeches being played simultaneously, one in each ear. In contrast, they recalled very little of the other message.
These experiments laid the foundation for decades of selective attention research. But it is only in the past 15 years that scientists have studied this phenomenon in experiments that more closely resemble the complicated, multi-layered way we listen in the real world – using technology that accurately tracks the brain’s activity as speech unfolds.
The most common non-invasive option, electroencephalography (EEG), uses what looks like a swimming cap fitted with small sensors. These measure very fast changes in the electrical activity of populations of neurons (the brain’s nerve cells) with millisecond precision.
In a 2014 study, neuroscientists found that, within 200 milliseconds of hearing someone speak, the brain favours the conversation someone is focusing on over all other noise. This prioritised attention shows up most markedly in secondary brain areas such as the superior temporal gyrus, which are responsible for piecing together the sounds we hear into meaningful speech.
This suggests that our attentive brain is not just enhancing the voice of who we are listening to, but helping us make sense of their words while filtering out all other conversations and background noise.
Attention switching
The original cocktail party problem did not investigate the full range of people’s listening experiences, which are often much less static. In everyday life, we repeatedly switch and reorient our auditory attention – for example, when hearing our name called across a crowded room, or when a door slams.
But what happens in that brief moment when we stop listening to one person and turn our attention to another? Can the brain switch from one voice to another instantly, or does it briefly have to process both? These were questions we investigated in our latest study with colleagues from the Eriksholm Research Centre in Denmark, which is funded by Danish hearing aid manufacturer Oticon.
Clarifying how the brain manages these rapid shifts in attention can help explain why some conversations are easy to follow while others become difficult, especially in noisy environments.
Coming back to the cocktail party: here you are, focused on your friend’s voice as they reveal the identity of their recent date. But then another familiar voice suddenly reaches your awareness. Your partner is (secretly) telling a friend about the surprise birthday gift they are planning for you. Your attention immediately shifts to your partner’s voice, while still giving the appearance of listening to your friend.
When we tested such a scenario in our laboratory, we found something striking. During this attention reorienting, the brain does not simply drop one voice and turn to the other. Rather, for a short period of between one and two seconds, the neural signals associated with the two voices overlap. In other words, the brain starts tuning into the new speaker before it has completely let go of the old one.
This mechanism may help explain how we navigate the constantly changing soundscape around us, moving our attention from one voice or sound to another while maintaining enough information about the previous speaker to make that transition seamless. This efficient processing strategy could be described as the brain maintaining a smooth “attention continuum”.
Improved hearing aid design?
These insights have some important real-world applications. For example, traditional hearing aids are often designed to favour sounds coming from in front of the listener, which is obviously limiting in many situations.
But using enhanced these attention decoding techniques, hearing aids could be neurally steered not only to enhance the speaker that is currently attended to, but to switch between different speakers, almost in real time, as the listener’s attention is dynamically reoriented.
More generally, understanding how the brain shifts, maintains and combines information from different speakers can give us a clearer picture of how attention shapes what we ultimately hear, understand and remember.
The approach introduced in our study could be particularly useful for studying how individuals vary in their attentional strategies, particularly in noisy environments – and for relating these differences to the mental effort they use to follow and understand speech.
Ultimately, this brings us closer to understanding how the brain makes successful communication possible – at cocktail parties and everywhere else.